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Подключить ботаBrand / Product manager
Product manager
As the Product manager (we`re ready to consider either OTC or RX experience), you’ll have the chance to develop annual marketing plans and coordinate their successful implementation and to grow the long-term sales, profit and market share position for assigned products.
Required Qualification
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Higher education (preferably in Economics, Marketing, Pharmaceuticals, or Medicine).
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2+ years of experience in pharmaceutical marketing or FMCG.
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Digital marketing skills. Experience working with agencies (creative, digital).
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English — B2+ (ability to work confidently with materials, lead meetings, and present). Uzbek and Russian — fluent.
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Strong analytical skills. Excellent presentation skills. Ability to work under multitasking conditions. Project management skills: oversight, budgeting, timeline management. Creativity combined with a practical approach.
What You’ll Do:
1. Strategic Planning – 60%
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Development and updating of marketing strategies for our brands.
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Preparation and defense of annual marketing plans, media strategies, and budgets.
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Portfolio planning, market potential assessment, and identification of new growth opportunities.
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Conducting market research, consumer insight studies, and competitive analysis.
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Development of brand positioning and value propositions.
2. Marketing Plan Execution and Performance Analysis – 40%
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Full cycle execution of marketing activities: digital, ATL, medical marketing.
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Management of advertising campaigns: task setting, agency briefing, creative and production oversight.
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KOL management, scientific events, and materials for healthcare professionals.
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Analysis of campaign and activity effectiveness (ROI, KPIs, brand metrics).
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Budget control, cost optimization, and reporting.
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Preparation of presentations for leadership and global teams.
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